Wolda Professional awards Best of Sweden

Logo name: TV4 Anytime
Nation: Sweden
Agency: Ohlsonsmith
Designer(s): Petter Hollström, Barbro Ohlson Smith, Erik Leonsson
Client: TV4 AB
Description: Logo for TV4 Anytime which is TV4’s "on-demand" service for the channels own television shows. The mission was to create a distinct symbol that communicates the basic values of the service - "watch TV whenever you want". It was also desired that the logo would be visible in small formats like the TV4 webpage. The symbol is simply the Anytime »A« tilted to create a playsign as well as an eye.

Score: 81